BMC x No Curves
Pauline Ferrand Prevot is one of the many great personalities of the BMC Team. Her unique persona led her to desire a bike that would reflect that and geometric tape artist No Curves made it reality.
No Curves and Pauline have collaborated together to create a one-of-a-kind bike that represents Pauline at her essence.
The collaboration Pauline x No Curves was documented by us through visuals including a 6-minute video documentary of their story and how they have arrived to the finished product along with pictures that capture the essence of their creativity and the fine details that characterized Pauline’s bike.
Video
Photographs
Visual from the official BMC Switzerland website
Industry: Sports
Year: 2021
Client: BMC Switzerland
Work Type: Video & Photo Production